Distinctly American. Gorgeously Crossville.
Bring brands to life with beautifully sustainable
tile solutions from Crossville. American-designed,
American-made and responsibly manufactured, our
exclusive Porcelain Stone® collections lend style and
substance to distinctive retail spaces everywhere.
Featuring Perfect Fit, from the
Ready to Wear Collection by Crossville
The boring box gives way to rooms with personality, like these fitting rooms with lifestyle imagery
in DXL superstores designed by JGA.
fitting rooms that lower from the ceiling
at peak times.
It’s a delicate dance to be smart with
square footage and cater to customers.
There’s a Wednesday store and a Saturday
store, and they work differently.
The need for greater flexibility also leads
to tiered privacy becoming the norm, with
larger dressing rooms designed for personal styling and shopping appointments
paired with smaller, more private rooms,
Flexibility in design also extends to making stores localized to the neighborhood
and shopper demographics. For example,
H&M has given fitting rooms in a store
on Times Square a Broadway vibe, while
another on Fifth Avenue is more formal.
Captivate, not captive
Fitting rooms should captivate shoppers,
not hold them captive. The future, regard-