Ryan Scott was tasked to create a display that fit seamlessly within
the retailer’s store environment and merchandise a large range of the
product line of Burt’s Bees, a brand known for its responsible sourcing.
Repurposed and reclaimed pallet boards were the inspiration and
main construction. Virgin material was used for structural support.
Chalkboards provided an organic/interactive branding. Sales soared
with the help of the new display.
Brown-Forman, whose Jack Daniel Distillery
achieved a zero-waste goal with strategies such
as upcycling byproducts of the distilling process,
allowed Bish Creative Display to develop this display
from used whiskey barrels. While the company’s
American white oak barrels are only used once
in the distilling process, used barrels are sold
to other distilleries or otherwise repurposed.
Bish integrated the barrels into an iconic holiday
selling device that attracted attention while
referencing the sustainable production. The
results were incredibly favorable to the brand
and the retailer.
Temporary Display of the Year:
Jack Daniel’s Holiday Stave Tree for
Image Seller, by Bish Creative Display
Hair Care & Skin Care – Permanent,
Burt’s Bees Single-Sided Pallet
Floor Display, by Ryan Scott