Milk Bottle Cloud Chandelier
Ben & Jerry’s Flagship
Rua Oscar Freire Street, São Paulo, Brazil
Ben & Jerry’s design, visual elements, retailer
Miguel Góes Arquitetura e Design Ltda. architect, photography
Tesser Inc. design, artwork, ext. signage, fabric, flooring, furniture/upholstery, green power,
int. signage/graphics, lighting design, salvaged wood, solid surface, technology, visual elements
Visible from the street, this “Milky Wave” chandelier helps draw customers into the retailer’s first South American location—its largest to date. Made of 170 milk bottles, the chandelier is in the shape of the brand’s signature clouds from its familiar cow-scene graphic.
Consistent with the company’s eco-friendly ethos, the milk bottles are repurposed, and the
power for lighting and cooling within the store is supplied by rooftop solar panels. A hallway display allows customers to see how much energy the panels produce.