With fixtures of solid, quarter-sawn ash hardwood
and business-dressed custom mannequins, the
Anywhere Business lifestyle zone focuses on
smart business accessories, including fleet tracking
systems, mobile travel essentials, and retail tools
for small and medium-sized business customers.
As the Destination store design evolved,
the lifestyle zones were doubled in size
and each acquired what Highland calls
a “disruptive element.” The Get Fit zone
features such products as fitness accessories,
smart scales, and a functioning treadmill
with interactive digital display, offering
customers an opportunity to try out
fitness trackers and accessories.