KEEPING IT REAL. Industry veterans
gleefully welcomed the return of realism.
Stylized mannequins aren’t going away—
they’re ideal for retailers who lack the
staff and resources to maintain makeup,
for instance. But wigs, eyes, and makeup
painstakingly hand-created to resemble real
people are being seen again—or for younger
shoppers, perhaps for the first time. And
don’t be surprised by the reissue of vintage
lines, perhaps with some modern updates.
ALL THE PEOPLE OF THE WORLD.
From Macy’s “ethnically ambiguous” holiday
window to a new line of ethnically diverse
mannequins, the show revealed a movement
toward embracing diversity. Plus-size lines
were still in evidence. A campaign in Zurich
that opened just before the Collective aimed
to promote acceptance of persons with
disabilities. And a busy downtown fashion
window featured mannequins based on
models with disabilities.
Seminars held each day at the 7W event headquarters provided more visual inspiration
from New York and around the globe.
Connec ted Are You
A.R.E. is now available on all of your social
networks! Follow us at twitter.com/A_RE
to receive “twitter-only” discounts and
links to valuable business intelligence
and design inspiration.
On Facebook, ‘Like’ our fan page Association
for Retail Environments and search the group
Retail Environments Network on LinkedIn.
Now you can find A.R.E. on Pinterest. We’ve
selected the most inspiring and innovative retail
environments’products and projects to showcase.