Retail Design Collective:
Showrooms at NYC’s winter market offer
retailers new visual inspiration By Jo Rossman
THREE DAYS OF SHOWROOM visits, parties, and conference sessions
set the tone for a new year of design and visual merchandising.
Retailers and designers from around the world converged at the
A.R.E. Retail Design Collective in New York December 5 to 7 to source,
connect, get inspired, learn about trends, and see the latest and
greatest visual merchandising offerings.
With 38 showrooms and sponsors, several educational sessions,
and informal peer exchanges, designers and visual merchandisers
left with ample ideas and insights for their 2013 projects.
A. R.E.’s annual Retail Design
Collective took place December 5-7
in NYC and offered attendees the
opportunity to learn about trends,
see innovative visual products, and
network with peers.
ALPHA DISPLAY CO.
1 VERSATILITY was a standout trend among this
year’s introductions. Given the short attention span
among today’s consumers, retailers must constantly
evolve. New merchandising looks are easy to create
with interchangeable components. IDW’s new Puzzle
line offers mix-and-match mannequin, form, and stand
pieces that can be swapped out like Mr. Potato Head
parts for the ultimate in flexibility. Leo Prager showed
a displayer that can be used horizontally or vertically
by inserting the appropriate glass topper. Designed
for versatility, Visplay’s plug wall, vertical, and
horizontal support systems were on hand for retailers
to discover how easily a merchandising set can be
changed. Both Ace Designs and Visual Magnetics
featured products that enable graphics to be changed
quickly by layering surfaces.