Learn About the Latest Trends & Retailing Solutions
at A.R.E.- and PAVE-Sponsored Conference Sessions
WEDNESDAY | FEB. 29
10: 30 – 11: 30 a.m.
Megatrends for Design
& Visual Merchandising 2013
VMB1 (Visual Merchandising & Branding Track)
Stylesight presents a comprehensive look at the
driving influences that will shape design and
visual merchandising through 2013. Focusing
on fixtures, color harmonies, materials, lighting, and more, this presentation offers essential
directions for retailers in the coming year.
PreSenTer: Renee Labbe, senior vice president,
global trends, Stylesight
Noon – 1:00 p.m.
Brazil Goes Retail:
Unique Consumers, Unique Challenges
SDP2 (Store Design & Planning Track)
Forecasts are for Brazil’s retail sales to increase
by over 30 percent in the next five years, driven
THURSDAY | MARCH 1
Noon – 1:00 p.m.
Designing Right-Brained Stores in a
High-Tech, Socially Networked World
SDP5 (Store Design & Planning Track)
As society grows ever more technologically
and socially networked, a shift toward a right-brained approach to living, relating, and shopping will shape the future of retail. Discover how
the changing communication of stories through
social media and emerging technologies will
influence the way brands connect to their customers. explore how emerging technologies will
help both the brand and the in-store experience
metamorphose to meet the needs of the intuitive, relational right-brained consumer.
PreSen Ter: David Kepron, AIA, LEED AP BD+C, RDI,
by strong economic growth, a rapidly expanding population, and rising disposable incomes.
The lifestyles of the Brazilian middle- and upper-income groups increasingly mirror those of their
peers in developed countries. The opportunity to
tap into this rapidly growing market is attracting retailers of all kinds, from all over the world.
But Brazilian consumers and culture are unique.
FrCH Design Worldwide will provide an overview
of the Brazilian market and offer perspectives on
Brazilian consumers from both the retailer’s and
store designer’s point of view. What are the key
market demographics? How are Brazilian consumers different from their counterparts in north
America? How do these differences impact retail
strategy and store design and planning? A leading Brazilian retailer will serve as a reference for
PreSen TerS: Sergio Barbi Filho, executive director,
FrCH Design Worldwide; Rob Depp, vice president,
FrCH Design Worldwide
1: 30 – 2: 30 p.m.
Hey, Who Moved The Front of My Store?
Retailing in a Cross-channel World
SMCI6 (Shopper Marketing &
Consumer Insights Track)
Shopping has fundamentally changed, as the
majority of consumers now begin their shopping
process well before they ever walk in a store.
With the rapid adoption of new social, local, and
mobile technologies, the physical and digital
shopping experiences are becoming more integrated than ever before. As the shoppers’ path to
purchase becomes more dynamic, shopper marketers must abandon the old channel segmentation paradigm and focus on all the touchpoints
that shoppers choose to use. This session will
provide an overview of the key trends and technologies that are fueling this revolution, and will
look at specific examples of brands and retailers
that are winning in a new cross-channel world.
PreSenTer: Jason Goldberg, vice president, strategy
and customer experience, CrossView
To register for all A.R.E., PAVE, and general conference sessions, go to www.globalshop.org.
28 | RETAIL ENVIRONMENTS january.february.2012