to our Digital Edition!
I recently returned from A.r.e.’s 55th
Annual convention, heartened by the general
tenor of the presentations and by the cautious
optimism of the attendees who were discussing expectations for 2011.
Many of us feel like the shelling has finally
stopped and we can come out of our foxholes
after two years of battle. It was good to hear
discussions about increased sales and opportunities for growth instead of hearing about staff
reductions and non-existent profits.
• One in four people on the planet will
have access to the internet via Pcs.
• Mobile phones will overtake Pcs as the
most common web access devices by 2015.
• 59 percent of Americans use t V and the
I think it’s clear now—if it wasn’t before—
that we, as store designers, fixture manufacturers, and industry suppliers will have
an important role to play in providing technology integration solutions for our retail
WHAT’S UP WITH RETAIL SALES?
James russo from the nielsen company reported that retail sales
were up 1 to 2 percent in 2010. He projected modest increases of 1
percent for 2011. economist Alan Beaulieu suggested that we will
continue to see modest growth continue through 2017.
I was also interested to hear russo share some of nielsen’s predictions for retail through 2015, which will affect both retailers
and the companies that provide products and services for retail
• e-commerce and supercenters will grow 10 percent
between now and 2015, compared to 5 percent growth
for all other segments.
• Smart phones will be the primary form of shopper
• Stores will get smaller, but large formats will dominate.
Pop-up retailing will accelerate
• In-store technology will explode with in-store checkouts,
mechanized shelf resets and restocks, and virtual online
In looking at consumer trends, here are a few more insights from
nielsen that particularly interested me:
• By 2037 , one in three households will be headed by
someone over 65.
• By 2020, less than 30 percent of households will have kids;
most will be multicultural.
• Around 2028, u. S. women will, on average, earn more
• By 2020 the global middle class will make up 52 percent
of the world population.
AND MORE NE W THINGS
new things have been happening at A.r.e. as
well. We launched our new website midyear
in 2010, and are on the verge of launching
our enhanced Supplier|connect search to connect suppliers and
retailers in two stages (as a desktop application and in our website
search). An online resource library to include projects, products,
and more, is next. Through 2010, we also enhanced online social
networking through linkedin, twitter, Facebook, and Areconnect
(networking on our web site, www.retailenvironments.org). If
you’re on any of these, please join the conversation!
We held our fourth (and largest) retail design collective Show
in new york dec. 8-10, with 36 showrooms and conference sponsors. And that same week, PAVe brought together more than 500
retailers, designers, and other industry professionals for its annual
Gala fundraising dinner.
And we’re launching this publication—our retail environments
digital edition—starting with this double issue, and continuing
monthly starting in January. The new monthly digital edition of
Retail Environments magazine features must-read business information, behind-the-scenes reports on new retail projects, materials and design trends, news about A.r.e. and its members, and
provides a direct line to A.r.e.’s Supplier|connect search. With
this issue, we are pleased to starting incorporating the type of
enhancements that digital makes possible, including video case
studies, additional images, links to web sites, and more. digital
edition apps for iPad and Android are coming soon.
Please share it with others in your organization and let us know
what you think!